FORCE: Upsetting Rape Culture is a creative activist collaboration to upset the culture of rape and build a culture of consent. We believe that a more difficult and honest conversation needs to happen in America to face the realities of sexual violence, and we envision a world where sex is empowering and pleasurable rather than coercive and violent. To promote this needed conversation, we create art actions to generate media attention and get millions of people talking.
FORCE is most widely known for their viral panty prank, where they pretended to be Victoria’s Secret promoting consent themed slogans on underwear. More recently, FORCE tricked the internet into believing that Playboy had released an updated anti-rape party school guide dubbed, “The Ultimate Guide to a Consensual Good Time”. They have also received national attention for projecting“RAPE IS RAPE” onto the US Capitol Building and for floating a GIANT poem written by a survivor in the reflecting pool on the national mall.